For digital marketing results share consistently with quality, be real with how much time you can allocate to doing digital marketing and be smart with how you allocate your resources.
Start by developing a plan that organises activities to help you deliver on your purpose. As a rule, it is more important to be sharing consistently with quality and in practice, this means having a digital marketing plan that allows you to share quality content in a manner that you can sustain. This is where aligning your priorities to what you want to achieve with your digital marketing plan come into play.
Suggested daily digital marketing tasks:
- Like, mention, comment or reshare what is relevant to you and your audience on your social media timeline.
- On social media follow people who influence the conversations that are important, reshare what these people have shared about your interests and search for quality engaging content.
- Share a helpful link along with your key takeaways that you discovered recently.
What you will find interesting is that as soon as you make a commitment to having a digital marketing plan you will start to have unlimited ideas about how to help your audience - for example, ideas about how to find more helpful links to share, tips to share and even blog posts to write. When this starts happening make sure you write these ideas down and test them out.
Conversely, there is also potential in just a few minutes. If you only have a couple of minutes each day to do your digital marketing then ask - what is the one most important thing that my audience would appreciate?
In a 5-minute a day digital marketing scenario where you are time limited, a good strategy can be to simply like, mention, comment or reshare what is relevant on your social media timeline that can help your audience with their always ongoing research about goals and challenges. Worth considering is that 5-minutes is generally how long it takes to drink your favourite hot cup of flavoured water - so grab a cup of coffee, tea or whatever takes your fancy, and whilst you drink see what you can do with your digital marketing.
It goes without saying that if you can allocate more than time and resources then you can do more research and generate more content that can help your audience more with their goals and challenges.
Considering what to do next with your digital marketing, but unsure about how to proceed? why not try a free digital marketing ideas workshop and planner - includes free workshop, personalised digital marketing strategy plan, proof of concept and try before you buy content creation.